This year we’ve seen many trends start to take off in the pet accessories industry. From Vogue’s The Dogue Days of Summer spread, to the doggy takeover of New York Fashion Week, it’s clear that luxury fashion is taking the pet industry by storm, and with that comes the wave of pet lovers wanting to keep their fur babies up to speed with the coolest trends in the industry.

From everything we’ve seen this year, we’ve compiled the top trends in the pet industry that are gaining momentum and expected to take off even more next year. With that being said, here are the top trends to watch for in 2025 for pet accessories:

The Rise of Luxury Accessories 

There was a time when pet accessories like harnesses and leashes were function-focused with very little thought put into the aesthetic design. In this era, there was a limit to what consumers were willing to spend on their pets and designer pieces would have been scoffed at. Today however, we see luxury fashion houses such as Prada, Fendi, and Louis Vuitton entering the pet industry with collars, leashes, pet carriers, and even poop bag holders.

We believe this trend will continue to grow into 2025 and will benefit many other pet accessories brands that have incorporated unique designs and high quality materials into their products.

For those who cannot justify spending over $500 on a Fendi poop bag holder, here are some affordable luxury brands to watch for:

• KOSTON: Shameless plug, but at KOSTON we emphasize the importance of unique, stylish accessories that are actually functional. We designed our harnesses with multiple leash hooks, adjustable straps, sturdy hardware, and an elevated colorway. Just be prepared for people constantly stopping and asking about where your pup’s harness and leash set is from. 

• HGP Luxury Pet Accessories: HGP,  which stands for Happy Go Puppy, is an Australian luxury pet accessories brand that features a wide array of styles and colors across many SKUs. 

• Spark Paws: Founded by Neo and Sarah in 2017, Spark Paws came to life by their desire to find affordable and stylish clothing for their French Bulldog, Stella. Today, Spark Paws offers a range of items from leashes, collars, hoodies, and dog boots, to pet-proof couch covers for the home. 

Colorway is Key

In 2025, unique color palettes are set to dominate the pet fashion and accessory scene. Pet owners are increasingly prioritizing aesthetic appeal, leading to a surge in colorful collars, harnesses, and apparel. Trending shades like calming nudes, pastels, and earthy tones are not just about style; they reflect a pet’s personality and enhance their visibility during outdoor adventures. Brands that embrace innovative color combinations and sustainable materials are likely to capture the attention of eco-conscious consumers. Insights from the pet fashion industry indicate that understanding the significance of color in pet products will be essential for businesses aiming to resonate with modern pet owners, while articles on color psychology in pet products provide further context on consumer preferences.

Frenchies are Rising to the Top

French Bulldogs are poised to become the most popular breed in 2025, thanks to their charming demeanor and adaptability to urban living. As more people seek companionship in compact living spaces, Frenchies’ playful nature and affectionate temperament make them ideal pets for city dwellers. Additionally, their minimal exercise needs and low grooming requirements appeal to busy lifestyles. According to the American Kennel Club (AKC), this trend is reflected in the growing demand for Frenchie-specific products, from tailored nutrition to stylish accessories. With this being said, it’s important to shop for accessories that have adjustable options, as French Bulldogs can often find sizing complicated due to their adorable-but-chunky build.

#AdoptDontShop 

The #AdoptDontShop movement is gaining unprecedented momentum, as awareness of pet adoption's benefits continues to spread. More pet owners are choosing to adopt from shelters and rescue organizations, motivated by a desire to give homeless animals a second chance. This shift is supported by increased community outreach and social media campaigns highlighting the joy and fulfillment that comes from adopting a pet. Resources from the Humane Society outline the benefits and statistics surrounding adoption, while Best Friends Animal Society provides information on shelters and adoption events. 

With this movement on the rise, many pet owners are feeling the urge to spoil their rescued fur baby and are comfortable spending a little bit more for high-quality, beautiful accessories.

So, there you have it! These are the main pet industry trends we’ve seen take off in 2024 and expected to thrive well into the new year. Staying attuned to these developments will not only help you make informed choices but also ensure that your beloved pets enjoy the best that the industry has to offer in the coming year. Embrace these trends, and let your pets shine in style!